Monday 7 March 2011

Understanding Film Industry

1) The Idea
  • Real Life Events: surprising amount of films based on real life events, which are read in newspapers, magazines, personal experience etc.
  • Original Ideas: moment of inspiration from a conversation, a dream, seeing something etc. Protecting idea very important, film producers often take out errors and omissions insurance.

2) Development finance
  • Pitching Project; Turning idea into finished script take time and money called development funding; producer pitches project to potential funders and hope they like their idea and are interested in movie.
  • Similarly pitch to production companies for development money. If agree, ask for rights to take outcome of development process and involved in making of film
  • Sales Companies - Provide development money in return for right to sell film to distribution companies and also take % of revenue
  • Broadcaster - give development money in return for rights to broadcast on their certain TV channels. Good way to get attraction from audience
  • Distribution Companies - In return for development money ask for right to distribute film also take % of revenue
  • Also supply for public investment bonding e.g Film Council
  • Pitch idea to private investor - usually ask for a lot in return
  • Hires writing agent - who represents writer to help get people to invest in film
3) Script Development
  • Writer Producers a synopsis and he and producer agree on key scenes and producers makes sure ideas will fit budget and movie can be filmed etc.
  • Step outline - short description all of scenes, includes important plot events, developments to main characters. Usually 10 page long.
  • Drafts Make drafts up till final draft. Even 1st draft must contain; events that can be seen on screen, not just dialogue
  • Revisions - Draft shown to financiers and they say what like/dislike and make changes
  • Final draft - when everyone happy with it. Writer finally gets paid
  • Sales Treatment - Synopsis designed to sell film (as if an advert) 
4) Packaging
  • So far in package just; final draft, sales treatment and rough budget price
  • Stars - bigger the star, more attraction of audience. These attached to script
  • Financiers find, correct main heads of departments, includes editor, production designer, director of photography
  • Detailed budgets - actually find out how much film will cost to make, using production schedule
  • Finance plan- Shows how will raise finance for film 
  • Recoupment schedule - shows how the film will make money after
5) Financing
  • Market - producers must travel to find investors
  • Investors - private finance, co productions, public investment
  • Pre sales - Sell rights to them in return for money
  • Banker - Some banks specialise in film finance
  • Completion bond - insurance of producer, if not enough money to complete film making then investors must give money to complete.
6) Pre production
  • Kick of meeting- once call HOD's hired then go through what to do 
  • Casting - casting director finds a cast through past experience or adverts and then auditions them
  • Storyboarding - every show storyboard by the director, storyboard artist, and d.o.p
  • Production design  - plans how all the production will look, art designer construction manager, location manager all help too.
7) The Shoot
  • Chain of demand - Runners range from making tea to delivery film to lab 
  • Special effects - stunt people used to make film read as possible
8) Post production; Rough cut,sound,effects and titles, grade and colour, final mix, final cut

9) Sales
  • Sales agent - negotiates deals, estimating value, knows types of buyers and good at selling them 
  • Trailer - Show key aspects of film to attract audience
  • Sales pack - Key apparatus needed to sell
  • Screenings - Should be screened at famous place, by screening many people and see producer make more deals with people
10) Marketing -
  • Marketing team go see what audience think of trailer and if filmed is talked about etc.
  • Distributor negotiate deal with (ehibitors) to be shown in cinema
  • Advertise film; Newspapers, Internet, buses etc
  • Sell to exhibitors in order to play films in cinemas 
11)   Exhibition
  • High profile premiere launched with stars, walking down carpet before film starts to add more audience. 'STar power' is reason why some people watch the film, because their favourite actor/tress is in it. 
  • UK cinema's ; film should be played in large famous places
  • Hundreds of copies of film distributed, then prints given to exhibitors to rent and screen. DHL example of film transport company. Making prints are expensive; so sometimes played in one cinema and then another one after as cant afford to make so many prints.
  • Box office performances means how much income film making, if under performing exhibitor chooses to stop showing it as some end up doing better on DVD
  • Exhibitor takes share of box office receipts and distributors take large amount
  • even if does well, unlikely to make profits as large some paid to distributor and exhibitor. Profit usually made from DVD's and Broadcasting
12) Other Windows (Sales)
  • Hospitably 0 sales for hotel channels, in flight entertainment can bring alot of revenue. DVD and Video similarly, does this.
  • Broadcasting on TV - Final source; includes subscription channels or pay per view. Broadcast company that gave development money get first priority.
  • Once everyone paid profit got, mos times very low. 
  • By making film gets big name of producer and director therefore this helps in the sucess of further films as there more likely to be a hit. Similarly, sometimes computer games are made of film or re shown in cinema after.



     

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